SALES-LINK is the brainchild of Founder Susan Walsh. Meeting one-on-one with her clients, Susan gains a better understanding of a company’s challenges, and then pinpoints how Sales-Link can help them to focus and achieve success.

Susan offers 35 years of experience in private and public sectors and in the pharmaceutical, biotechnology and technology industries. She held key positions at IBM and Perot Systems Corporation, and, early in her career, she worked in system analysis, which enhanced her positions in utilizing automation to assist in sales, lead generation and marketing. Her experience in these areas is what helped to create the vision for SALES-LINK and offer the industry an insight to making lead generation and sales more efficient and building a better, more robust solution for sales and lead generation.

From her knowledge of database management and lead generation systems, she also recognizes that a system will only work as hard as the people and data behind it. It’s common that many of SALES-LINK’s clients are simply challenged by insufficient data and holes in communication that make it difficult for them to connect with an industry of 30,000 plus pharma/biotech companies worldwide. Susan’s industry knowledge, passion and investment in building a 1.5 million dollar industry database have contributed immensely to our clients’ successes.

Watch Interviews With Susan Walsh

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5 Minutes With Susan Walsh

Susan Walsh interviews with Blu Horn TV.

Read Articles By Susan Walsh

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Are We Doing This All Wrong?

For the longest time, we’ve continued to reward sales on the back end. That’s how it was always done, and still continues today. It’s funny how we get settled into a habit, and let it run on and on, sometimes way too long, before anyone does something about it.

I’m passionate about the sales business, and truly believe we need a change in the policy of rewarding once the sale is made.

The Sales of Things: A Winning Formula for 2020

The lead gen company has become something of the past. As with all things, a faster pace is now required. Leads 2 Sales is more the NOW! Over the past year, I realized that if you are a good lead gen company with a deep understanding of your industry, and you have sales experience closing deals of $1m and above, you are able to perform both functions as one entity, taking the deal from start to finish. It’s true, because we are doing it!

Do You Have a Complete Picture of Your Company?

These days, there are many good articles out there, each advising you on a different approach to handling your company’s data analytics. Some of you will spend hours reading, and then becoming overwhelmed, confused about which tool you should be using, how, and why. Well, I say don’t panic, relax a bit, and first spend time getting an understanding of how the data your company produces can be used to help your employees, and your customers

Implementing Sales Centricity Into Sales Organizations is a Must

I’ve been working hard at perfecting a talk that I’m giving soon entitled “The Sales Centric Team”. I spent a lot of time working on the details of the talk last week. For Sales-Link’s extended family of followers specifically, I want to share the heart of my talk with you. It is reprinted below:

Looking Back, to Former Fourth of July's

I’m the kind of person who loves the build-up to celebrations and holidays, just as much as the holiday itself. That must be why thoughts and memories have consumed me the week before this July 4th! Building our business took so much time - time away from my family, away from the beach, away from casual trips and vacations. Yet I don’t think I would change anything, if I were to do it over again, because that is just how I am made

Ideas to Expand Your Workforce

There are many mature people with great advice and experience, and I want to find ways to encourage elders with interesting backgrounds and mentor-like attitudes to consider working with my company, because they bring value, and that means a lot these days. By 2030, all baby boomers will be older than age 65. This will expand the size of the older population so that 1 in every 5 residents will be “retirement” age.