LANDING YOUR CUSTOMERS IN 2024

To become a reliable source, you should first deliver what you promised without being slick in your wording.  Carefully design your landing page to collect details about your prospect, but be thoughtful in your questions that will yield important demographics to educate you about the prospect.

30- 60- 90-Day Plan

30- 60- 90-Day Plan

I write this in compassion for the role of the service development representative (SDR)- otherwise known as inside sales, sales generator, risk taker, person without an ego, and any other names we have been honored with throughout the years.

The System for Hunting New Sales Needs Functionality to Keep Your Data Clean

The System for Hunting New Sales   Needs  Functionality to Keep Your Data Clean

Customer Relationship Management (CRM) systems are popular tools many companies use for sales efforts, account management, and popularly, as the lead generation system for their lead gen/sales hunters and salespeople. I do not necessarily agree with combining your account management and sales management because I see the trouble it causes.

The Race Intensifies for Real-World Evidence - Learn Why!

The Race Intensifies for Real-World Evidence - Learn Why!

This past quarter, we have seen some really significant developments in the generation of leads for our clients. Our lead generation system, PharmaBDi, is designed to track leads and their interest in setting up meetings with prospective suppliers and service organizations. In studying the data and metrics from this past quarter, we learned that Real World Evidence (RWE) experts from pharmaceutical and biotechs took the lead in becoming leads wanting to meet with our customers.

Small Businesses and Consultants- How You Can Be Proactive in Building Your Business

Small Businesses and Consultants- How You Can Be Proactive in Building Your Business

For over two decades, I have been helping companies with lead generation. There have been some great wins and relationships and as anyone in business would tell you, we have had our share of challenges. Feeling pain in growing a business is a unique perspective not everyone experiences. That is why I want to introduce Sales-Link to small emerging companies who I can help because I have been where you are starting today.